conditionCondition in Google Shopping feeds
- ConditionalUsed or refurbished items
- FeedShine sends
- new, for every item
Condition declares whether the item is new, refurbished or used. Google requires it for anything that is not new, and shoppers can filter by it. Sending the wrong condition is a misrepresentation issue, which is treated more seriously than a data error.
How this app fills it
- The feed wide default is new, set in the Detail tab.
- Any single product can override its condition from the Products page, which suits stores with a small used or open box section.
Dos
- Leave the default at new for a standard retail catalog.
- Override per product for refurbished or used stock.
- Use refurbished only for professionally restored items that carry a warranty and sell as functionally new.
Don'ts
- Don't sell used goods labeled as new. This risks account suspension, not just item disapproval.
- Don't use refurbished for open box items that were simply returned. Those are used.
Frequently asked questions
Is condition required?
It is required for used and refurbished products. New is assumed when omitted, but sending it explicitly is safer and this app always does.
How do I mark just a few products as used?
Keep the feed default at new and override condition on those products from the Products page, for one feed or all of them.
What counts as refurbished?
Professionally restored to working order, sold with a warranty, and described as refurbished on your product page.
Keep reading
Was this page helpful?