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FeedShine

Help center

Everything about creating product feeds from Shopify and getting them live on your channels.

Getting started

Install, create your feed and get it registered.

Channels

Register your feed with each advertising channel.

Customization

Attribute settings, per product edits, markets and stock rules.

Every feed field explained with dos, don'ts and examples.

Google Shopping title optimization

How to write product titles for Google Shopping. Character limits, word order rules, and the dos and don'ts that lift impressions.

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Google Shopping description best practices

What to put in the description attribute for Google Shopping. Limits, keyword placement, and the dos and don'ts that help items match more searches.

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The id attribute in Google Shopping feeds

How the id attribute works in Google Shopping. Why ids must never change, the formats Shopify apps use, and the dos and don'ts.

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GTIN for Google Shopping

How the gtin attribute works in Google Shopping. Barcode requirements, invalid GTIN fixes, identifier_exists, and the dos and don'ts.

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MPN in Google Shopping feeds

How the mpn attribute works in Google Shopping. When MPN is required, how it pairs with brand, and the dos and don'ts.

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Brand in Google Shopping feeds

How the brand attribute works in Google Shopping. When brand is required, using vendor as the source, and the dos and don'ts.

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Choose the right Google product category

How the google_product_category attribute works. Picking from Google's taxonomy, how deep to go, and the dos and don'ts.

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Product type in Google Shopping feeds

How the product_type attribute works in Google Shopping. Your own category tree, campaign subdivision, and the dos and don'ts.

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Google Shopping image requirements

How image_link and additional_image_link work in Google Shopping. Size rules, background rules, and the dos and don'ts.

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Price and sale price in Google Shopping

How price and sale_price work in Google Shopping. Currency rules, price mismatch fixes, and the dos and don'ts.

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Availability in Google Shopping feeds

How the availability attribute works in Google Shopping. Stock mapping from Shopify, backorder handling, and the dos and don'ts.

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Condition in Google Shopping feeds

How the condition attribute works in Google Shopping. New, refurbished and used rules, and the dos and don'ts.

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Item group id for variants in Google Shopping

How item_group_id ties product variants together in Google Shopping. Variant handling rules and the dos and don'ts.

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Custom labels for Google Shopping campaigns

How custom_label_0 to 4 work in Google Shopping. Campaign segmentation strategies, margin and seasonality labels, dos and don'ts.

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Color in Google Shopping feeds

How the color attribute works in Google Shopping. Apparel requirements, variant option mapping, and the dos and don'ts.

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Size in Google Shopping feeds

How the size attribute works in Google Shopping. Apparel size rules, size systems, variant mapping, and the dos and don'ts.

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Age group and gender in Google Shopping

How the age_group and gender attributes work in Google Shopping. Apparel requirements, valid values, and the dos and don'ts.

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Material and pattern in Google Shopping

How the material and pattern attributes work in Google Shopping feeds. Variant mapping, when to send them, and the dos and don'ts.

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Shipping attributes in Google Shopping feeds

How shipping, shipping_weight and handling times work in Google Shopping. Merchant Center settings versus feed values, dos and don'ts.

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Plans and billing

Plans, feed counts, limits and what happens over a limit.

Troubleshooting

Stale feeds, missing products and channel rejections.

Account and data

AI assistants, privacy and what the app stores.