Snapchat catalog feeds for Shopify

Snapchat dynamic ads retarget shoppers with the exact products they viewed and prospect with your whole catalog. A validated product catalog is the entry ticket.

Install from the App Store Setup guide

Snapchat catalog feed2 items fixedActive

CSV file with gzip. Snapchat fetches every hour.

google_product_category

Feed URLfeeds.feedshine.app/f/…csvCopy

Every field Snapchat reads. AI optimizes them, not just fills them.

iditem_group_idtitledescriptionlinkimage_linkadditional_image_linkavailabilitypricesale_priceexpiration_dategtinmpnbrandidentifier_existsgoogle_product_categoryproduct_typeconditionadultage_groupgendercolorsizesize_systemsize_typematerialpatternmultipackis_bundleunit_pricing_measureunit_pricing_base_measureshippingshipping_labelshipping_weightmin_handling_timeiditem_group_idtitledescriptionlinkimage_linkadditional_image_linkavailabilitypricesale_priceexpiration_dategtinmpnbrandidentifier_existsgoogle_product_categoryproduct_typeconditionadultage_groupgendercolorsizesize_systemsize_typematerialpatternmultipackis_bundleunit_pricing_measureunit_pricing_base_measureshippingshipping_labelshipping_weightmin_handling_time

Snapchat uses the Google product taxonomy and rejects items without a category. This app carries your google_product_category on every item and warns you in the editor when it is missing.

How it works

Create a Snapchat feed
Pick Snapchat as the channel and set a Google product category for your items.
Channel
Snapchat
CSVTSVXML
Add the feed in Business Manager
Create a catalog in Snapchat Business Manager and add the feed URL with a refresh schedule.
Feed URL
…app/f/6c02e9d3….csvCopy
Paste as a data source in Snapchat Business Manager.
Optimize
Win more clicks and sales from automated feed improvements. Use bulk rules, master fields, custom overrides, or one-click optimization through the MCP in your favorite AI tool.
title
Trail Runner 2.0
Acme Trail Runner 2.0 Running ShoeAI
Built from what shoppers actually search for.
Launch dynamic ads
Snapchat builds ad templates from your catalog for retargeting and prospecting.
Trail Runner 2.0Ready
Canvas High TopReady
Synced for Snapchat dynamic ads. Refreshed hourly.

What you get

Fill a vertical screen

Snapchat ads are full screen and vertical. Set a main image built for that shape while Google keeps the plain packshot.

Category enforcement

Snapchat rejects items without google_product_category. The editor flags a missing category before Snapchat does.

Live in a minute

A new feed works with zero setup. Every field is filled from your Shopify product data, so there is nothing to map.

Change any field

Titles, descriptions, categories, labels and every other field, with expressions when you want them.

Sell in every market

Each market gets its own feed with local prices, translated content and market URLs.

Fix one product without touching the rest

Exclude a single product or change its fields, and the rest of the catalog stays as it is.

Never send a stale price

Feeds refresh on a schedule, and instantly on paid plans when products change.

Inside the app

The product table, the feed editor, and the file Snapchat downloads.

Productgoogle_product_categoryStatus

Trail Runner 2.0Apparel & Accessories > ShoesReady

Canvas High TopMissingNo category

Desert BootApparel & Accessories > ShoesReady

id,title,google_product_category,availability,price
shopify_AU_812345_43210,Trail Runner 2.0,Apparel & Accessories > Shoes,in stock,49.95 AUD
shopify_AU_812346_43211,Canvas High Top,Apparel & Accessories > Shoes,in stock,54.95 AUD

Snapchat feed facts

Formats	CSV, TSV or XML
Delivery	Snapchat fetches your feed URL hourly or daily with optional auth
Categories	google_product_category is required on every item
Taxonomy	Uses the Google product taxonomy
Surfaces	Dynamic ads, collection ads and catalog powered formats

Frequently asked questions

Why does Snapchat reject items other feeds accept?

Snapchat requires google_product_category on every item and rejects blanks. Set a category in the feed editor and the app applies it to all items.

How fresh is my catalog on Snapchat?

Snapchat can fetch your feed URL as often as hourly. The app keeps the file current with your Shopify catalog.

Do I need a minimum catalog size?

Dynamic ads work best with at least a few dozen products, but there is no hard minimum to sync a catalog.

Can I password protect the feed URL?

Yes on plans that include feed passwords. Snapchat supports basic authentication on feed fetches.

Guides

Put your products on Snapchat

Working feeds in minutes. Smart defaults first, deep control when you want it.

Set up in minutes
Free for 10 products
Optimize your feed in minutes with AI

Install from the App Store

Other channels

Google Shopping · Meta · Microsoft · Pinterest · TikTok · Criteo · AppLovin